New
Promotional Ideas for Anne Moody History
By Roscoe Barnes III
Chairman, Anne Moody History
Project
Copyright © 2018
#AnneMoody
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| Anne Moody, author of Coming of Age in Mississippi (1968). Student photo at Natchez Junior College. |
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The year 2017 was a
remarkable year for the legacy of civil rights pioneer Anne Moody. It will
undoubtedly be remembered as a year of discovery and renewed interest in
Moody's life and legacy. We might even say that 2017 was the beginning of an
"Anne Moody Renaissance."
Thanks to the Anne Moody History Project (AMHP), growing numbers of people throughout the United States are now learning about
the life history of this civil rights icon. Some are reading her story for the
first time. AMHP was created in March 2017 as a community service project at
Wilkinson County Correctional Facility (WCCF) in Woodville, Miss. Run by WCCF
staff, it is dedicated to promoting and helping to preserve the legacy of
Moody.
Growing success
Since its creation, AMHP has
been effective in using history programs, research, news outlets, social
media, public history events and effective promotional plans to share Moody’s
story. As a result, people in Mississippi and other states have now joined us
in our mission to keep Moody’s legacy alive. And for this, we are grateful.
AMHP member Emma Taplin said that she and other WCCF staff members have been amazed by the success of the project. “When we began this journey we never thought the Anne Moody History Project would have taken off as it has,” she said.
AMHP member Emma Taplin said that she and other WCCF staff members have been amazed by the success of the project. “When we began this journey we never thought the Anne Moody History Project would have taken off as it has,” she said.
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"I’m happy to announce our work
on Anne Moody has been accepted by the Museum Division and the Archives and
Record Services Division of the Mississippi Department of Archives &
History." – Roscoe Barnes III
Taplin noted that AMHP was
instrumental in having the town of Centreville, Miss., name a day and street in
Moody’s honor. This was followed by Wilkinson County approving a resolution to
name Highway 24 in her honor. Two organizations are planning to do films
about Moody. Scholars are also planning papers, books and an academic
conference on Moody.
“We also have museums wanting to accept items and artifacts related to her history,” Taplin said. “It feels good to be a part of something so very special and giving recognition to someone who deserves recognition. She made history in being an active member in the NAACP and participating in sit-ins and marches that changed her life forever, as well as others.”
“We also have museums wanting to accept items and artifacts related to her history,” Taplin said. “It feels good to be a part of something so very special and giving recognition to someone who deserves recognition. She made history in being an active member in the NAACP and participating in sit-ins and marches that changed her life forever, as well as others.”
New promotional ideas
As we step into the New Year,
we're planning to be proactive and unrelenting in our promotion of #AnneMoody
history. We will build on the work we established in 2017 as we continue to
explore new and practical ways to engage people with her story. As we've done
over the past year, we intend to connect with audiences through public events,
newspapers, journals, social media, blogs, etc. The goal, simply put, is to
reach people where they are.
We are currently testing
three promotional ideas that involve social media tags and print publications.
Wherever possible, the publications may be shared online.
First, we will create
an Anne Moody History Calendar designed as a pocket planner. It will feature Moody-related history
throughout the year, along with photos for each month of the year. A Preface
and short bio will be included. Content for the calendar will be taken from the
Anne Moody Timeline and other sources.
Second, we will use the content from the
calendar to create “On This Day” factoids
for social media. For example, on Jan. 11, 2018, we tweeted:
ON
THIS DAY
On
Jan. 11, 1918, Fred Moody Sr., the father of #AnneMoody, was born.
Anne Moody died on Feb. 5,
2015. So for that date, we will share:
ON
THIS DAY
#AnneMoody,
author of Coming of Age in Mississippi,
died in her home in Gloster, Miss. She was 74.
Third, we’re creating a
map for Anne Moody History Tours that will focus on the important places mentioned in Coming of Age in Mississippi. The town
of Natchez, Miss., where she attended Natchez Junior College, will be included,
but most of the places highlighted will be in Centreville, Miss., her
hometown, and Woodville, Miss., where she completed her last year of high
school.
Other plans and projects are in the works. Some include the local public school system. We encourage readers to stay in touch and to follow us on social media.
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Visit here to see how we’re
working to keep her legacy alive!
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For more information:
Questions about the Anne Moody History Project may be directed to Roscoe Barnes III via
email at doctorbarnes3@gmail.com or roscoebarnes3@yahoo.com. For updates
on Anne Moody history and the on-going work of this community service project,
simply follow this blog or follow AMHP on Twitter (@AnneMoodyHP). #ComingOfAgeinMississippi
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